Digital Marketing Services
We offer a variety of services that can help you focus your brand, generate web content, create social media and digital marketing campaigns, and even create sales collateral like case studies and proposals. Our goal is to help you increase your pipeline by attracting more customers with a strong go-to-market strategy. We will tailor the below general services to fit your needs and budget.
Short-term and A-la-Carte Services
Website Design and Training
We can create a website for you on one of the established out-of-the-box website platforms: WordPress, Squarespace, Weebly, or Wix. When we're done, we'll show you how to edit your site so that it's easy for you to update photos, products, or text on your site. Your website will be optimized for search.
Flash Social Media Campaigns and Paid Ads
Do you have an event or sale that you would like to promote? Short-term social media ads are a useful way to quickly increase engagement with your brand. We will work with you to find the best platforms on which to promote your brand, use A/B testing to find the most effective ad presentation, and then launch it at a scale you are comfortable with.
blogging
We can write one-off blog posts to fit your needs if you are hoping to catch up on content. We can also edit blog posts to optimize for SEO keywords and Latent Semantic Indexing (LSI) keywords, which are words often adjacent to the topics you are focusing on that may not necessarily be present in your blogs or articles itself. This is a major way to drive traffic to your website--small businesses with blogs get 126% more lead growth than small businesses without.
Long-term Services (3+ months)
Social Media Marketing
Do you frequently create content yourself, but need someone to help you with your social media strategy? Choose our "light-touch" package for more engagement using your already-established company blog posts and other content.
Create a content calendar
Schedule posts to platforms including: Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube, Tumblr, Medium
Consistent posts to increase followers and brand recognition
Content Strategy, Creation, and Management
We offer any of the following:
- Create a content calendar
- Co-create blog posts, social media posts, videos at targeted market segments
- Consistent posts to increase followers and brand recognition
- Maximizing SEO on existing website copy
Rebrand and Relaunch
You are a new founder who needs clarity around your target audience or you've had your company for a while and want to switch up your brand. We'll re-imagine your company's potential, help you define your target audience, and create a branding package that works for you.
Create a logo and color palette
Create a new website or edit your current one
Create personas for your target audience and work with you to reach them online
Create social media presence
Create a social media and content plan for you to execute moving forward
Train you on how to use these tools if necessary