Marketing Strategies | Magnetize your business

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Offering social media campaigns, content strategy, content creation, content management, rebranding, basic website design

 

Digital Marketing Services

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We offer a variety of services that can help you focus your brand, generate web content, create social media and digital marketing campaigns, and even create sales collateral like case studies and proposals. Our goal is to help you increase your pipeline by attracting more customers with a strong go-to-market strategy. We will tailor the below general services to fit your needs and budget.

 
 

Short-term and A-la-Carte Services

Website Design and Training

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We can create a website for you on one of the established out-of-the-box website platforms: WordPress, Squarespace, Weebly, or Wix. When we're done, we'll show you how to edit your site so that it's easy for you to update photos, products, or text on your site. Your website will be optimized for search. 

 

 

Flash Social Media Campaigns and Paid Ads

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Do you have an event or sale that you would like to promote? Short-term social media ads are a useful way to quickly increase engagement with your brand. We will work with you to find the best platforms on which to promote your brand, use A/B testing to find the most effective ad presentation, and then launch it at a scale you are comfortable with. 

 

blogging

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We can write one-off blog posts to fit your needs if you are hoping to catch up on content. We can also edit blog posts to optimize for SEO keywords and Latent Semantic Indexing (LSI) keywords, which are words often adjacent to the topics you are focusing on that may not necessarily be present in your blogs or articles itself. This is a major way to drive traffic to your website--small businesses with blogs get 126% more lead growth than small businesses without.

 

Long-term Services (3+ months)

Social Media Marketing

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Do you frequently create content yourself, but need someone to help you with your social media strategy? Choose our "light-touch" package for more engagement using your already-established company blog posts and other content.

  • Create a content calendar

  • Schedule posts to platforms including: Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube, Tumblr, Medium

  • Consistent posts to increase followers and brand recognition

 

Content Strategy, Creation, and Management

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For the busy founder with lots of material to work with and too little time to implement it. You know there is a lot of potential to create content to drive audiences to your site, but you don't have enough time to consistently meet a calendar of blog posts, tweets, videos, etc. We can help you create a cadence of content that works for you and opens up the top of your sales funnel.

We offer any of the following:

  • Create a content calendar
  • Co-create blog posts, social media posts, videos at targeted market segments
  • Consistent posts to increase followers and brand recognition
  • Maximizing SEO on existing website copy
 

Rebrand and Relaunch

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You are a new founder who needs clarity around your target audience or you've had your company for a while and want to switch up your brand. We'll re-imagine your company's potential, help you define your target audience, and create a branding package that works for you.

  • Create a logo and color palette

  • Create a new website or edit your current one

  • Create personas for your target audience and work with you to reach them online

  • Create social media presence

  • Create a social media and content plan for you to execute moving forward

  • Train you on how to use these tools if necessary